Privacy Policy

Privacy Policy of DPI Merchandising GmbH

Preamble:
We look forward to your visit to our website. The protection and security of your data is very important to us. Our processes are therefore designed to collect or process as few personal data as possible. The following privacy statement explains what information we collect during your visit to our website and what parts of that information may be used in what ways. This privacy policy applies to the website https://store.deepsilver.com .

1. Name and address of the person responsible
The person responsible within the meaning of the basic data protection regulation and other national data protection laws of the member states as well as other data protection regulations is the:

DPI Merchandising GmbH
Lochhamer Str. 9
82152 Planegg
Germany

Managing Director: Angela McReynolds, Dr. Reinhard Gratl

Telephone: +49 (0)89 24245 52992
E-Mail: info@dpimerchandising.com


2. Data Protection Officer
The data protection officer of the responsible person is:

Mr. Liang Zhang

Plaion
Lochhamer Str. 9
D-82152 Planegg
Germany

Tel.: +49 89 24 24 5 405 

E-mail: l.zhang@plaion.com

 

3. General for data processing
3.1. Extent of processing of personal data
In principle, we collect and use personal data of our users only to the extent necessary for the provision of a functional website and our content and services. The collection and use of personal data of our users takes place regularly only with the consent of the user. An exception applies to cases in which prior consent can not be obtained for reasons of fact and the processing of the data is permitted by law.

3.2. Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for processing of personal data, Art. 6 para. 1 lit. a EU General Data Protection Regulation (GDPR) as the legal basis for the processing of personal data.
In the processing of personal data necessary for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b DSGVO as legal basis. This also applies to processing operations required to carry out pre-contractual actions.
Insofar as processing of personal data is required to fulfill a legal obligation that is subject to our company, Art. 6 para. 1 lit. c DSGVO as legal basis.
In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d DSGVO as legal basis.
If processing is necessary to safeguard the legitimate interests of our company or a third party, and if the interests, fundamental rights and freedoms of the data subject do not prevail over the first interest, Art. 6 para. 1 lit. f DSGVO as legal basis for processing.

3.3. Data erasure and storage duration
The personal data of the data subject will be deleted or blocked as soon as the purpose of the storage is deleted. In addition, such storage may take place if provided for by the European or national legislator in EU regulations, laws or other regulations to which the controller is subject. Blocking or deletion of the data also takes place when a storage period prescribed by the standards mentioned expires, unless there is a need for further storage of the data for conclusion of a contract or fulfillment of the contract.


4. Provision of the website and creation of logfiles
4.1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and information from the computer system of the calling computer.
The following data is collected here:

Information about the browser type and version used
The operating system of the user
The Internet service provider of the user
The IP address of the user
Date and time of access
Websites from which the system of the user comes to our website
Websites that are accessed by the user's system through our website

The log files contain IP addresses or other data that allow an assignment to a user. This could be the case, for example, if the link to the website from which the user accesses the website or the link to the website to which the user is switching contains personal data. The data is also stored in the log files of our system. A storage of this data together with other personal data of the user does not take place.

4.2. Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f DSGVO.

4.3. Purpose of data processing
The temporary storage of the IP address by the system is necessary to allow delivery of the website to the computer of the user. To do this, the user's IP address must be kept for the duration of the session. Storage in log files is done to ensure the functionality of the website. In addition, the data is used to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. For these purposes, our legitimate interest in the processing of data according to Art. 6 para. 1 lit. f DSGVO.

4.4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. In the case of collecting the data for providing the website, this is the case when the respective session is completed. In the case of storing the data in log files, this is the case after no more than seven days. An additional storage is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.

4.5. Opposition and removal possibility
The collection of data for the provision of the website and the storage of the data in log files is essential for the operation of the website. There is consequently no contradiction on the part of the user.


5. Use of cookies
5.1. Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the Internet browser or the Internet browser on the user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is reopened.
We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser be identified even after a page break. The cookie is required in particular to offer the shopping / shopping cart function provided.
In addition, we use cookies on our website that allow an analysis of users' browsing behavior.
In this way, the frequency of page views can be determined. The data of the users collected in this way are pseudonymized by technical precautions. Therefore, an assignment of the data to the calling user is no longer possible. The data will not be stored together with other personal data of the users. When accessing our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this privacy policy. In this context, there is also an indication of how the storage of cookies in the browser settings can be prevented. When accessing our website, the user is informed about the use of cookies for analysis purposes and his consent to the processing of the personal data used in this context is obtained. In this context, there is also a reference to this privacy policy.

5.2. Legal basis for data processing
The legal basis for the processing of personal data using cookies is Article 6 (1) lit. f DSGVO. The legal basis for the processing of personal data using technically necessary cookies is Article 6 (1) lit. f DSGVO. The legal basis for the processing of personal data using cookies for analysis purposes is the consent of the user Art. 6 para. 1 lit. a GDPR.

5.3. Purpose of data processing
The purpose of using technically necessary cookies is to facilitate the use of websites for users. Some features of our website can not be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page break. We need cookies for accepting language settings. The user data collected through technically necessary cookies will not be used to create user profiles.
The use of the analysis cookies is for the purpose of improving the quality of our website and its contents. Through the analysis cookies, we learn how the website is used and so we can constantly optimize our offer.
For these purposes, our legitimate interest in the processing of personal data pursuant to Art. 6 para. 1 lit. f DSGVO.

5.4. Duration of storage, objection and disposal options
Cookies are stored on the computer of the user and transmitted by this on our side. Therefore, as a user, you have full control over the use of cookies. By changing the settings in your internet browser, you can disable or restrict the transmission of cookies. Already saved cookies can be deleted at any time. This can also be done automatically. If cookies are disabled for our website, it may not be possible to use all the functions of the website to the full.

 

6. Contact form and e-mail contact
6.1. Description and scope of data processing
On our website is a contact form available, which can be used for electronic contact. If a user accepted this option, the data entered in the input mask will be transmitted to us and saved. These data are:

e-mail address
Subject
First and Last Name
Telephone 
salutation
Comment / message

At the time of sending the message, the following data is also stored:

the IP address of the user
Date and Time

For the processing of the data in the context of the sending process your consent is obtained and referred to this privacy statement.

Alternatively, contact via the provided e-mail address is possible. In this case, the user's personal data transmitted by e-mail will be stored.

In this context, there is no disclosure of the data to third parties. The data is used exclusively for processing the conversation.

6.2. Legal basis for data processing
Legal basis for the processing of the data is in the presence of the consent of the user Art. 6 para. 1 lit. a GDPR. The legal basis for the processing of the data transmitted in the course of sending an e-mail is Article 6 (1) lit. f DSGVO. If the e-mail contact aims to conclude a contract, then additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO.

6.3. Purpose of data processing
The processing of the personal data from the input mask serves us only to process the contact. In the case of contact via e-mail, this also includes the required legitimate interest in the processing of the data.
The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

6.4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. For the personal data from the input form of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the relevant facts have been finally clarified. The additional personal data collected during the sending process will be deleted at the latest after a period of seven days.
6.5. Opposition and removal possibility
The user has the possibility at any time to revoke his consent to the processing of the personal data. If the user contacts us by e-mail, he may object to the storage of his personal data at any time. In such a case, the conversation can not continue. The revocation can be made at any time by e-mail or by post to the responsible office (see above). All personal data stored in the course of contacting will be deleted in this case.


7. Information in the context of an online order
7.1. Description and scope of data processing
On our website, we offer corporate and private customers the opportunity to order the goods we offer. For this purpose, personal data is collected via an input mask and transmitted to us and stored. Your data will only be passed on to third parties, as far as this is necessary for the execution of the contract (for example to a forwarding agency). The following data is collected during the ordering process:

Distinction private or corporate
salutation
first given name
Surname
e-mail address
Telephone (not required)
Date of birth (not required)
Street and residence
country
Possibly. a separate delivery address

In addition, corporate customers are asked:

Name of the company
Department (not required)
VAT ID (not required)

At the time of registration, the following data is also stored:

The IP address of the user
Date and time of registration

7.2. Legal basis for data processing
The legal basis for processing the data is Art. 6 para. 1 lit. b DSGVO. The collection of data serves to fulfill the contractual relationship.

7.3. Purpose of data processing
The collection of data is solely for the purpose of contract execution.

7.4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. This is the case for fulfilling a contract or for carrying out pre-contractual measures if the data are no longer necessary for the execution of the contract. Even after the conclusion of the contract, there may be a need to store personal data of the contracting party in order to comply with contractual or legal obligations.

7.5. Opposition and removal possibility
Basically, you have the right to have your data deleted at any time. Insofar as your data is required to fulfill a contract or to carry out pre-contractual measures, premature deletion of the data is only possible insofar as contractual or statutory obligations do not preclude deletion.


8. Registration of a customer account
8.1. Description and scope of data processing
On our website, we offer users the opportunity to register by providing personal information with a personal account. The data is entered into an input mask and transmitted to us and stored. A transfer of data to third parties does not take place. A transfer of the data takes place only if this is necessary for the execution of a contract (for example, payment processing). The following data is collected during the registration process:

Distinction private or corporate
salutation
first given name
Surname
e-mail address
Telephone (not required)
Date of birth (not required)
Street and residence
country
Possibly. a separate delivery address

In addition, corporate customers are asked:

Name of the company
Department (not required)
VAT ID (not required)

In addition, the user must select a password to secure the customer account from access by third parties.

At the time of registration, the following data is also stored:

The IP address of the user
Date and time of registration

As part of the registration process, the consent of the user to process this data is obtained.

8.2. Legal basis for data processing
Legal basis for the processing of the data is in the presence of the consent of the user Art. 6 para. 1 lit. a GDPR. If the registration serves the fulfillment of a contract of which the user is a party or the implementation of pre-contractual measures, an additional legal basis for the processing of the data is Art. 6 para. 1 lit. b DSGVO.

8.3. Purpose of data processing
Registration of the user is required to provide a personal customer account. In the future, users will be able to place orders faster and view and manage their previous orders.

8.4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. This is the case for the data collected during the registration process when the registration on our website is canceled or modified. This is the case during the registration process for the performance of a contract or for the performance of pre-contractual measures if the data are no longer necessary for the performance of the contract. Even after the conclusion of the contract, there may be a need to store personal data of the contracting party in order to comply with contractual or legal obligations.

8.5. Opposition and removal possibility
As a user, you have the option of canceling the registration at any time. You can change the data stored about you at any time. If the data is required to fulfill a contract or to carry out pre-contractual measures, premature deletion of the data is only possible, unless contractual or legal obligations preclude deletion.

 


9. Rights of the data subject
If you process personal data, you are i.S.d. DSGVO and you have the following rights to the person responsible:

9.1. Right to information
You may ask the person in charge to confirm if personal data concerning you is processed by us.
If such processing is available, you can request information from the person responsible about the following information:
(1) the purposes for which the personal data are processed;
(2) the categories of personal data being processed;
(3) the recipients or categories of recipients to whom the personal data relating to you have been disclosed or are still being disclosed;
(4) the planned duration of the storage of your personal data or, if specific information is not available, criteria for determining the duration of storage;
(5) the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;
(6) the existence of a right of appeal to a supervisory authority;
(7) all available information on the source of the data if the personal data is not collected from the data subject;
(8) the existence of automated decision-making including profiling under Article 22 (1) and (4) GDPR and, at least in these cases, meaningful information about the logic involved, and the scope and intended impact of such processing on the data subject.

You have the right to request information about whether your personal information relates to a third country or an international organization. In this connection, you can request the appropriate guarantees in accordance with. Art. 46 GDPR in connection with the transfer.

9.2. Right to rectification
You have a right to rectification and / or completion to the controller, if the personal data you process is incorrect or incomplete. The responsible person must make the correction without delay.

9.3. Right to restriction of processing
You may request the restriction of the processing of your personal data under the following conditions:
(1) if you contest the accuracy of your personal information for a period of time that enables the controller to verify the accuracy of your personal information;
(2) the processing is unlawful and you refuse the deletion of the personal data and instead demand the restriction of the use of the personal data;
(3) the controller no longer needs the personal data for the purposes of processing, but you need it to assert, exercise or defend legal claims; or
(4) if you have objected to the processing pursuant to Art. 21 (1) GDPR and it is not yet certain whether the legitimate reasons of the person responsible outweigh your reasons.
If the processing of personal data concerning you has been restricted, this data may only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest Union or a Member State.
If the limitation of the processing after the o.g. If conditions are restricted, you will be informed by the person in charge before the restriction is lifted.

9.4. Right to delete
deletion obligations
You may require the controller to delete your personal information without delay, and the controller is required to delete that information immediately if one of the following is true:
(1) Personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.
(2) You revoke your consent, to which the processing acc. Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. DSGVO and there is no other legal basis for processing.
(3) According to. Art. 21 para. 1 DSGVO objection to the processing and there are no prior justifiable reasons for the processing, or you lay gem. Art. 21 para. 2 DSGVO Opposition to processing.
(4) Your personal data have been processed unlawfully.
(5) The deletion of personal data concerning you shall be required to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject.
(6) The personal data concerning you were collected in relation to information society services offered pursuant to Art. 8 (1) GDPR.
Information to third parties
If the person in charge has made the personal data concerning you public and is acc. Article 17 (1) of the GDPR, it shall take appropriate measures, including technical means, to inform data controllers who process the personal data that you have been identified as being affected, taking into account available technology and implementation costs Persons requesting deletion of all links to such personal data or of copies or replications of such personal data.
exceptions
The right to erasure does not exist if the processing is necessary
(1) to exercise the right to freedom of expression and information;
(2) to fulfill a legal obligation required by the law of the Union or of the Member States to which the controller is subject, or to carry out a task which is in the public interest or in the exercise of official authority conferring on the controller has been;
(3) for reasons of public interest in the field of public health pursuant to Art. 9 (2) lit. h and i and Art. 9 (3) GDPR;
(4) for archival purposes of public interest, scientific or historical research purposes or for statistical purposes acc. Article 89 (1) GDPR, to the extent that the law referred to in subparagraph (a) is likely to render impossible or seriously affect the achievement of the objectives of that processing, or
(5) to assert, exercise or defend legal claims.

9.5. Right to information
If you have the right of rectification, erasure or restriction of processing to the controller, he / she is obliged to notify all recipients to whom your personal data have been disclosed of this correction or deletion of the data or restriction of processing, unless: this proves to be impossible or involves a disproportionate effort.
You have a right to the person responsible to be informed about these recipients.

9.6. Right to data portability
You have the right to receive personally identifiable information you provide to the controller in a structured, common and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the person responsible for providing the personal data, provided that
(1) the processing on a consent acc. Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a DSGVO or on a contract acc. Art. 6 para. 1 lit. b DSGVO is based and
(2) the processing is done by automated means.
In exercising this right, you also have the right to obtain that your personal data relating to you are transmitted directly from one person to another, insofar as this is technically feasible. Freedoms and rights of other persons may not be affected.
The right to data portability does not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the controller.

9.7. Right of contradiction
You have the right at any time, for reasons that arise from your particular situation, against the processing of your personal data, which pursuant to Art. 6 para. 1 lit. e or f DSGVO takes an objection; this also applies to profiling based on these provisions.
The controller will no longer process the personal data concerning you unless he can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or the processing is for the purpose of enforcing, exercising or defending legal claims.
If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct mail.
If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.
Regardless of Directive 2002/58 / EC, you have the option, in the context of the use of information society services, of exercising your right to object through automated procedures that use technical specifications.

9.8. Right to revoke the data protection consent declaration
You have the right to revoke your data protection declaration at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.
9.9. Automated decision on an individual basis including profiling
You have the right not to be subjected to a decision based solely on automated processing - including profiling - that will have legal effect or similarly affect you in a similar manner. This does not apply if the decision
(1) is required for the conclusion or performance of a contract between you and the controller,
(2) is permitted by Union or Member State legislation to which the controller is subject, and where such legislation contains appropriate measures to safeguard your rights and freedoms and legitimate interests, or
(3) with your express consent.
However, these decisions must not be based on special categories of personal data under Art. 9 (1) GDPR, unless Art. 9 (2) lit. a or g and reasonable measures have been taken to protect the rights and freedoms and your legitimate interests.
With regard to the cases referred to in (1) and (3), the person responsible shall take appropriate measures to uphold the rights and freedoms and their legitimate interests, including at least the right to obtain the intervention of a person by the controller, to express his / her own position and heard on challenge of the decision.

9.10. Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in particular in the Member State of its residence, place of work or place of alleged infringement, if you believe that the processing of the personal data concerning you is against the DSGVO violates.
The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy pursuant to Article 78 of the GDPR.

10. Newsletter
You can sign up for our free newsletter on our websites. In addition to your e-mail address, we collect and save the time of the submission of your consent. Only then can we document that you have voluntarily registered. 

Your data will not be shared and will only be used to send newsletters.
If you purchase goods or services on our web pages and deposit your e-mail address, this can subsequently be used by us for sending a newsletter. In such a case, the newsletter will only send direct mail for our own and similar goods or services.
Our newsletters includes a so-called "web beacon". This is a pixel-sized file that we use to analyze the reach and success of our newsletter and tailor it to your needs. This is our legitimate interest pursuant Art. 6 para. 1 lit. f GDPR. This data will only be forwarded to us anonymously. A user analysis is not possible on the basis of this data.
We store your data only as long as the subscription to the newsletter is active. You can cancel the subscription at any time. You will find a unsubscribe link in each newsletter.

General

Your personal information is shared globally with companies of the Koch Group (to affiliates, affiliates and the parent company). Due to the corporate structure, all companies of the Koch Group have a legitimate interest in the transfer pursuant to Art. 6 para. 1 lit. f GDPR. From time to time, Koch Media employs third party contractors to collect personal data on our behalf to provide email delivery, product, or promotional fulfillment, contest administration, credit card processing, shipping or other services on our sites. Koch Media will only pass your personal and/or billing-related data to third parties, external service providers and investigative authorities as far as this is required to fulfil the agreement. We ask some third party contractors, such as credit agencies or market research firms, to supplement personal information that you provide to us for our own marketing and demographic studies, so that we can consistently improve our sites and related advertising to better meet our visitors' needs and preferences. When our third party contractors collect and/or have access to the personal information you provide to Koch Media, Koch Media requires that they adhere to our stated privacy policies and protect the confidentiality of personal information they collect or have access to in the course of their engagement. These third parties are prohibited from using your personal data for any other purpose without your specific consent. Therefore, you may opt in to allow us to share your Personal Data with these companies and organizations that provide products or services that we believe may be of interest to you. To opt out of further communications from a marketing partner or sponsor with whom your information has been shared, please contact that partner or sponsor directly. In any case, you will be notified before your personal data is collected by any third party that is not our agent/service provider, so you can make an informed choice as to whether or not to share your data with that party.
Payment processing takes place via external service providers (e.g. credit card companies, banks, Paypal). Your protected interests are considered according to the legal provisions. External service providers are obliged to treat your data confidentially and securely and may only use your data as far as this is required to fulfil their duties. In the event of payment arrears, Koch Media will, if necessary, instruct a collection company or a lawyer to collect the payable amount. The required data are passed for this purpose and utilized in compliance with our Privacy Policy.
In other cases, your personal information will only be disclosed to third parties with your express consent. However, we may share non-personally identifiable information (in a form that you do not personally identify) with third parties.
When Personal Data is transferred to agents / service providers under the terms of the contract, they are bound by applicable privacy laws and other legal regulations, as well as the Privacy Policy of Koch Media.
Koch Media may also disclose Personal Data to law enforcement agencies or the relevant civil authorities to enforce legal rights and to comply with the law, or to comply with a decision by a government agency or other competent authority, or if we have reason to believe that disclosure is required to respond to potential or actual violations or interference with our rights, property, reputation, business operations, users or others who may be harmed, or if we believe disclosures are required to protect our rights or us against fraud, or to comply with any Koch Media lawsuit, court order or legal process served.

Data transmission to a country outside the European Economic Area (EEA)
Koch Media is part of a global organization, and the computer systems on which we collect, store and use information are predominantly in the EEA. In certain circumstances, we may use data storage facilities outside the EEA (for example, in the US or Asia).
Your personal data will only be transferred to third countries if this is absolutely necessary for the fulfillment of the purpose of the contract or if you have explicitly consented to the transmission. When submitting your data to a third country, we comply in particular with Articles 44 - 49 GDPR.

11. Integration of Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that allow an analysis of the use of the website by you.

The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, in the event of activation of IP anonymisation on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website usage and internet usage to the website operator. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data.

You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. You may also prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by using the browser plug-in available under the following link. in download and install:

https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plug-in, you can click on this link to prevent Google Analytics from entering this website in the future. An opt-out cookie is stored on your device. If you delete your cookies, you must click the link again.

This website uses Google Analytics with the extension "_anonymizeIp ()". As a result, IP addresses are processed shortened, a person-relatedness can be excluded. Insofar as the data collected about you is assigned a personal reference, it will be immediately excluded and the personal data will be deleted immediately.

We use Google Analytics to analyze and regularly improve the use of our website. With the statistics we can improve our offer and make it more interesting for you as a user. For the exceptional cases in which Personal Information is transferred to the US, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US Framework.

The legal basis for the use of Google Analytics is Art. 6 para. 1 sentence 1 lit. f DS-GMO.
Third Party Information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.
User Conditions: http://www.google.com/analytics/terms/de.html,
Privacy Policy: http://www.google.com/intl/de/analytics/learn/privacy.html, and the Privacy Policy: http://www.google.com/intl/en/policies/privacy.